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As we know, meta tags are very important tags for our website to tell search engines about your webpage information. When search engine bots crawl any webpage, first they check the title tag to get an idea of what your webpage is about. The title tag is also visible on search engine results pages and in people's browsers. It all depends on how your meta title entices people to open your webpage, just as the meta description is the second most important tag on our website. If we don't have a meta description, Google will choose some of our content at random and make it a meta description, which is why the meta title and meta description should be SEO optimized to rank on Google and other search engines. Some meta tags have been used earlier, like meta keyword tags, but now they don't give any benefit. Now Google can’t rank our website from meta keyword tags. Other meta tags, such as the open graph meta tag and the robot meta tag, do not appear in search engines but are beneficial to our site. The question is how we can optimize the meta description for our site. The answer is the same way we optimize other websites' content. We mainly focus on title tag length and use focused keywords in webpage titles. Their length should be perfect, short, and creative, just like ours. When users want to visit our site, they read the description first to know what is inside. That’s why the meta description should be a short summary of our web page content to tell users what they will get if they open the webpage.
Title Meta Tags
The title meta tag tells Google and other search engines which page title you want to appear on the SERP; it can be the headline of your web page. It appears on the search engine page
Meta Description Tags
A Meta description is a short summary of your webpage information for users and search engine crawlers, and it also appears along with the page title tag.
The Robot meta tag gives instructions to the search engine crawler about what data should be needed to be indexed.
Viewport Meta Tags
In a nutshell, the Viewport meta tag is used to make websites mobile-friendly because 48% to 56% of all internet searches come from mobile devices. These days, using the viewport meta tag is the best SEO practice.
Meta tags are the most important snippets on our site. Some meta tags do not benefit today, like keyword meta tags. Google does not use them to rank sites now, but meta titles and meta descriptions are important tags that appear on SERPs. Our CTR depends on how our web page titles and descriptions look on the SERP. That's why we need to optimize our title and description tags for SEO accordingly. After optimization, we need to check if it's perfect or still needs improvement. For this, we designed a meta tag inspection tool to help you here. The tool also gives recommendations on how you can perform meta tags.
The Meta tag analyzer is a free tool that can check all the meta tags on your site and analyze them. It shows recommendations based on analyzing meta titles, meta descriptions, robot meta tags, viewpoint meta tags, and meta open graphs and shows the result where changes need to be made and which tags are perfect.
How to Use a Meta Tag Analyzer
Check the result:
When you enter a URL into the tool, it inspects the meta title and meta description length size and checks if they are related to the content of your webpage. The bonus tool also checks the open graph tag and all other meta tags, which are important for how your website appears on search engines and helps index our webpage.
How to Optimize Title Tags:
How to optimize the meta description
How to optimize robot meta tags
Robot meta tags control Google crawlers' which pages are allowed to crawl
You can also generate meta tag snippets by using Meta Tag Generator